The regional councilor Lorenza Bonaccorsi outlined the Strategic Tourism Plan of Lazio for the three-year period 2019-2021 in the Sala Tevere in the central headquarters of the Region.
The plan comes out of a series of meetings and round tables in the various provinces. It is a plan that indicates a communication strategy for different areas of the region. It starts from a map showing the distribution of beds and accommodation in Lazio and which, in the face of an excess supply in Rome and some coastal towns, shows a lack of tourist accommodation elsewhere.
We were called to make our contribution this day and we decided to emphasize the role of training in the socio-economic transformation of the communities. If you want to bring tourism to areas that certainly have a wide variety of attractions and opportunities, you have to work on the entrepreneurial culture of young people – on their training in terms of skills needed by the territory but also on the respect that must be had for all the new professions related to tourism services. Skills that must also be linguistic to fill the void of the almost total absence of knowledge of the English language outside of Rome, a situation that creates a real barrier in relations with tourists.
We can’t always all be football coaches: in the end we see the results!