This post is also available in: Italian

Experiential tourism, travellers, story telling on the web, these are the content of the television program in which Claudia Bettiol of is participating.

The director Carlo Savegnago has dedicated an entire episode to a wide-ranging discussion on how to promote the development of a real solid tourist industry.

To increase the number of days tourists stay in Italy should be our main objective. The ENIT (National Tourist Agency) data confirms that in Italy there are more tourists than Spain and France, but their tenure, and thus their spending, is much lower than other countries.

To increase the attractiveness of our territories, the group has created a portal with ‘exciting Tourist Guides of all towns’. They have started in Lazio and are now seeking partners for other regions.

Categories: Blog


Traveller's Guide to Italy